Cienna Amber Oak in minimalist office

Safety Flooring with Style

The CIENNA COLLECTION is a mainstay within the DURAFLOR range. This is why we are excited to announce that CIENNA has been revitalised to once again offer you safety without compromising on style.

Aesthetically Pleasing Safety Flooring

A harmonious blend of safety flooring designs inspired by the timeless elegance of wood, stone, concrete and terrazzo. Each design has a genuine authenticity of its natural counterpart. Crafted for durability and safety, the CIENNA COLLECTION is the ideal choice for environments where slip hazards are a concern and exceptional aesthetics are paramount.

Designed to be Durable

This range boasts a  PTV rating of 36+ for slip resistance, thanks to its innovative grip technology. With a generous 2-meter width option, it minimizes the need for seams, providing a more comprehensive and hygienic flooring solution.

New Design Possibilities

The CIENNA refresh heralds a diverse array of designs, catering to a multitude of environments. Venetian Stone, making its debut in the DURAFLOR range, introduces the timeless charm of Terrazzo. Meanwhile, Amber Oak and Fossil Stone pay homage to the classic wood and stone aesthetics that have cemented CIENNA’s status as an industry staple.

Check out the new CIENNA COLLECTION !

To fully explore the reimagined CIENNA COLLECTION and to engage with one of our knowledgeable sales team members, do not hesitate to contact us at 0330 053 2500.




Coastal lines in modern conference room scene


PROGRESSION II is the successor to our very popular PROGRESSION Range – with a refreshed colour palette and more design options, it will continue to be a winner with Commercial Designers and Flooring Contractors alike.

Designed to excel in high-traffic areas, PROGRESSION II combines durability and style with a range of coordinating plains and stripe designs to provide a refreshing update to the PROGRESSION legacy.

On-Trend Designs and Colourways:

Featuring popular and trusted colours, Progression II’s range serves as a versatile canvas for various interior design schemes. Whether your style is classic or contemporary, the colour options offer endless creative possibilities.

Durability for Demanding Environments:

PROGRESSION II is a heavy contract-rated carpet tile, specially crafted to withstand the toughest challenges in busy spaces. Its robust construction ensures longevity and resilience, making it an ideal choice for areas that see frequent use.

Effortless Maintenance and Sustainable Excellence:

We understand the importance of easy upkeep. PROGRESSION II’s subtle flecked colouration minimises the visibility of spills, while the pinstripe design cleverly conceals soiling. Cleaning is a breeze, ensuring your space looks pristine with minimal effort.

PROGRESSION II not only delivers performance but also prioritises environmental responsibility. Made from solution-dyed nylon, it resists fading, reducing the need for frequent replacements, and minimising its environmental impact.

For eco-conscious customers, PROGRESSION II offers the Envir0back option, further reducing its environmental footprint. This backing includes:

  • 75% recycled bitumen-backed tiles.
  • 100% recycled filler, meeting ISO 14012 standards.
  • Utilisation of pre-consumer waste in filler processing, diverting waste from landfills.

Elevate Your Space with PROGRESSION II:

PROGRESSION II represents a commitment to quality, sustainability, and timeless design. To explore this exceptional carpet tile range and how it can enhance your space, contact our Sales Team on 0330 053 2500.


Fractured Ice Carpet Tile in alpine setting

Taking their cues from ice landscapes


Two brand new carpet tile ranges inspired by natures frozen landscapes.

June 2023 sees the introduction of designs inspired by the intricate patterns that are visible in nature’s own icy canvas. Consisting of two carpet tile designs, available in a shared variety of neutral colour options. Reflecting natures own subtle shades of dark and light greys, and the classic styling and power invoked from a deep and rich blackness:

FRACTURED ICE is powerful yet subtle, matching the intricate designs caused when pressure is applied to sheet ice. It is a heavy duty tile with a light-touch, that displays stunning organic geometry that creates a natural flow through a room.

ICE FORMATION perfectly reflects glacial striations, which are formed when stones and boulders, that were frozen in the base of inland ice, abrade the surface of the bedrock. In the same way that glacial striations show the direction of the ice, this design subtly guides you through a room.

These two designs are ideal for commercial environments. Both new carpet designs boast a high tuft density and heavy weave construction. This combined with being made from 100% solution-dyed nylon, ensures that their good looks won’t melt away. In fact they both enjoy a 20-year commercial wear guarantee.

For more details about the Fractured Ice and Ice Formation take as look at the webpages and order a sample.

Need help with a project? Call 0330 053 2500 to speak to one of our team. We provide industry expertise and strive to make the decision-making process as easy as possible for our customers.


Eleganza Smoked Pear News Article

Same elegant look, new stylish wood-effect designs

This month sees the ELEGANZA Short Plank range take on a whole new look. This contemporary range just got even more on-trend with a rich mix of wood tones accentuated by the herringbone laying pattern, which is normally associated with short plank flooring designs. Particularly noticed for its texture, the new colours are once again proof that small is beautiful.

Available with new 7 colours this range of light and dark wood effect designs, work in both a commercial and home environment. It is stain and scuff resistant and has the added benefit of all Luxury Vinyl Tiles it is easy to clean and maintain.

For more details about the range or  to order visit the ELEGANZA page.

Need help with a project call 0330 053 2500 and speak to your SASGO representative the sales and distribution arm for Duraflor.



Momenta Jacobean Oak in a luxury office kitchen

MOMENTA range gets new colours

Every stylish range needs a refresh and we are delighted to announce MOMENTA is no exception, the most popular colours remain and new on-trend colours have been added. Four new stone designs as well as dark and light woods. The extensive Momenta range has a look for every project, traditional or contemporary, urban or natural.

MOMENTA is a heavy contract luxury vinyl tile which makes it ideal for high-traffic environments. It is micro bevelled on all sides for the perfect finish. Combining a textured, authentic looking appearance with the advantage of being easy to maintain. This range also doesn’t sacrifice quality, it comes with a 20 year commercial wear guarantee.

To support the new colours a brand new swatch folder is available including a brochure with inspirational images to share with clients. To request your copy call us on 0330 053 2500. To see all the colours in the MOMENTA range and download a specification.


Boardroom with Freedom Storm II Platinum

Freedom Storm has always been one of our most popular ranges. No surprise when you consider it combines style, exceptional quality and can help to keep project costs under control. It also is held in stock, so there are no long delivery delays. Freedom Storm II combines all those qualities, but it is the complete refresh that we are very excited about!

Still inspired by clouds that appear just before a storm is about to break, the new colour palette could not be more on trend. New subtle colours that work to give the range added colour and luxury, effortlessly compliment the latest grey tones that we have added. Being a random pattern also has many advantages, it means less waste and it means every floor design is unique.

As with the rest of the Freedom Collection, Storm II comes with a 20 year commercial wear guarantee, evidencing the ranges hard wearing nature in high traffic areas, as well as its sustainability credentials. This is also further underlined by its Heavyweave™ construction, giving it 30% greater tuft density and yarn content than typical comparable products.

See the range in more detail, and don’t hesitate to request a sample or contact us about your latest project, we are here to help. Call 01592 630030.



Blizzard Whirlwind outside Sydney Meeting Area

Ideas for the Destination Offices

As a company we like to follow the latest trends and one that we are hearing more about is the “destination office”. No real surprise that after the pandemic, companies must do more to attract their workforce back to the office. Also, no real surprise that employers want to change the way that office space is used.

The key elements of this are:

Placing technology at the centre of thinking, particularly relevant with hybrid working. Also creating technology enabled spaces for quiet and collaborative work.

Collaboration is a key aspect – one of the key reasons for coming to the office is to collaborate with colleagues face to face rather than virtually. Furniture and space need to accommodate this. Considerations also needs to be given to an increased desire for safety and wellbeing.

Flooring is a great enabler of zoning and a consideration when it comes to noise levels. There are multiple benefits to transition cues given by changes in the floor covering, as you move to different environments.

We also appreciate that 2022 has been besieged with issues of stock levels and rising prices, so create a “destination office” in the current environment can be taxing. We genuinely believe we are the solution. We can offer a selection of popular floorcoverings that are competitively priced and available for next day delivery.

Take a look at our blog on “Destination Offices” and be sure to make Duraflor your next destination when it comes to finding the right flooring for your revamp project ideas. Call 01592 630 030 now, we are here to assist.



Festive Closures and Deliveries


We would like to thank all your customers for their continued support in 2021, we wish you the very best for the holiday season.

The 24th of December 2021 is our last day before the holiday period. Our last day for orders before Christmas is therefore the 23rd December.

We reopen at 7am on the 4th January 2022.

2022 if going to be a very exciting year for us with new ranges already being planned. We look forward to sharing these with you throughout the year.


Collage with 4 new colours and room scene Checkstar and Nebula


New colours added to popular Checkstar and Nebula Ranges

Our highly practical Nebula Range has had a refresh. Still a tight range of just 6 colours, but it has been given a more on trend colour bank. A cost effective,  hardwearing carpet tile, that is ideal for commercial offices and schools – it also benefits from being classified as Bfl-s1 (Fire Resistant). Plus, the solution dyed nylon pile means no colour loss, ensuring the new deep rich blue of Nebula Jupiter and the dark, black depths of the newly introduced Nebula Blackhole, won’t fade with wear.

Checkstar is the polypropylene offering within the Duraflor range. An attractive and popular option for general office use, schools, storerooms and dilapidations. And now with two new colours, an on-trend light grey Checkstar Flint, and a fresh new look black Checkstar Onyx – it is an even stronger choice.

To help showcase these ranges to clients, we have put them side by side in a new folder. Speak to your Duraflor Business Development Manger for more details.


Espressa Savannah Oak - New Colour shown in gallery

New Espressa LVT colours available from stock

The Espressa LVT Range has proved exceptionally popular from the day it was launched, and as with all strong ranges, a regular refresh of colours to keep it on-trend is always essential.

Four new woods have been added to the range Dove Grey, Honey Grain, Mocha Oak and Savannah Oak. Modern designs created to meet differing needs – a light, almost bare grey; a rich honey colour; a dark wood and a mid-tone / very traditional looking wood.

Additionally 2 new stone designs have been added to the range. Launched due to the popularity of our Concrete Mist stone effect tile design. You can now offer your clients light, mid, and dark grey tiles – all with a natural concrete effect pattern. These designs are perfectly suited for offices and interiors that have a more industrial feel.

There is nothing better than seeing these products for yourself. The new range of colours are being launched at CDW Unlocked, for those visiting our London Showroom, the range can also be seen at our Leeds showroom, and of course your Duraflor Business Development Manger would be happy to show you the range in person. Sample swatches are also available to order.