Fractured Ice and Espressa

SASGO office showing Fractured Ice and Espressa

We recently assisted SASGO with their Langley Office refurbishment project. This entailed a complete renovation of their current office environment, situated above the SASGO Trade Counter in Langley. The management team at SASGO aimed to create a modern and functional office space that would inspire the staff working within it, incorporating the latest offerings from the DURAFLOR range. This involved the establishment of a spacious open-plan office area with multiple breakout zones, a medium-sized meeting room, a reception area, and a newly-fitted kitchen space.

For this project, we provided our latest carpet tile range – Fractured Ice. The selected colourway was the Grey Drift variation. Additionally, we supplied SASGO with our LVT range Espressa, which would be used in the stairwell, corridor, and kitchen area due to its R10 slip rating. This made it an excellent choice not only from an aesthetic perspective but also a practical maintenance standpoint.

In the reception area, we incorporated Entraguard, a hard-wearing entrance matting solution from the DURAFLOR Entrance Matting range. This matting serves to protect the interior flooring of the building by effectively removing dirt and debris from the footwear of end-users. The products chosen by SASGO for this project shared similar motivations – floor coverings that are both aesthetically pleasing and durable. This was of utmost importance to the key decision-makers since the SASGO office experiences a high level of foot traffic from both staff and clients.

SASGO aspired to create an office environment that their team would take pride in and feel inspired by when using. This is why they commissioned a number of wall decals that reflect the values and mission statements of the company, adding a unique touch to this modern office space.

Please don’t hesitate to contact us if you believe we can assist with your next flooring project: 0330 053 2500.


Espressa LVT in breakout area

We were delighted to assist Axis House with their project for a client that is extremely well known throughout the construction industry. Glenigan provide valuable project sales leads and market intelligence to companies across the construction management and supply chain.

A complete re-fit of the Glenigan office, required due to a post-pandemic reduction of space needed, provided an excellent opportunity to create a modern and fresh hybrid working environment for all staff. Axis House placed great emphasis on space planning and zoning (which is where the choice of flooring comes into it own). This enabled this strategic design and build fit-out partner to create a multi-purpose commercial space with a contemporary look that met every aspect of the client’s brief.

Our Espressa Looselay Luxury Vinyl tiles were used to great effect throughout the newly created 4000 sq ft office space. Espressa Rustic Drift was used to help achieve the urban look the company were looking. In addition to looking great on the floor, Espressa is available for immediate delivery, ensuring projects are delivered on time and on budget.

The Duraflor Momenta range in Mercury was also added into the design plans, as an attractive feature, cleverly being used to create the bleacher seating area, where the Glenigan team can both relax and collaborate.

Don’t hesitate to call us if you think we can help with your flooring project: 01592 630030


Espressa Honey Grain in reception area

Espressa Honey Grain showcased in a modern office

Our client Axis House, a highly respected office design and fit-out company, was tasked with designing the new HQ for Genesis Motors.

The luxury car manufacturer, a division of Hyundai Motor Group, were looking for all the elements that we now associate with a 2022 modern office. A neat hot-desking space to accommodate full time and hybrid working patterns, plenty of meeting rooms and collaborative spaces, the latest technology incorporated into the design, and an abundance of natural light.

Duraflor were delighted that they chose our Espressa Honey Grain Looselay LVT to give a luxury, yet lighter feel to the classic, luxury colours used throughout the 3,500 sq ft building.

Espressa gets it name from the impressive impression it offers, and its speed and ease of installation. It is 5.0mm in thickness, so it can be used alongside carpet tiles, making it perfect for office walkways that combine carpet and LVT. And of course, it is easy to clean, making it ideal for busy reception areas and breakout areas where food is consumed.

The choice of Espressa Honey Grain was ideal, not only to create a classic wood look, but also working perfectly to reflect the natural light throughout the office space.




Hexxtile Range with ET Works logo in tiles - corridor image

On-brand range reflects the innovative nature of IT company

ET Works offers independent IT solutions as a value-added reseller and managed services provider. They tackle any IT challenge from Cloud to Cybersecurity, and pride themselves on guiding and supporting their clients through each stage of their IT evolution.

Their brief was therefore a new modern office to reflect the innovative, high tech IT solutions the company delivers. The flooring was a key part of this, and using an on-trend hexagon pattern was not only aligned to providing a “standout” innovative look, but it was also very much on-brand.

The office hadn’t had a makeover for over a decade, and so like many organisations, they took the opportunity to revamp it during the lockdown period, in preparation for the return of the team. The project enabled them to install new meeting rooms, kitchen, toilets, a workshop, a stock room, and relaxation areas, to welcome both clients and partners. The exceptional refurbishment project was carefully managed and completed by L J Jones Property Refurbishment to the delight of staff.

Managing Director, Andrew Boyce at ET Works commented on the floor design – “I am extremely pleased. The outcome is even better than I had envisaged. I got some raised eyebrows when I selected grey, black and purple hexagon carpets, but now that they are in place, I only ever get great comments on how good it looks. Especially alongside the glass artwork and our logo – it all ties together. The team seem very impressed. The fact that they are doing their best to keep it clean and tidy is the strongest sign that they really like it!”

The Hexxtile range is a heavy contract rated tile, that is designed to provide excellent functionality in heavy traffic areas. It is supported by a 12-year wear guarantee. Selecting tiles from our popular Progression and Bright Ideas ranges that work well together, means designers and end-users not only benefit from a unique, creative floor, but they also know it will remain fresh and catch the eyes of visitors for many years to come.

Axis LVT Oak Nature

Bike Consultation Room with AXIS flooring

Our customer’s client Sigma Sports is a successful bike shop and online retailer, which was established in 1992. At their premises, they provide customers with an opportunity to try out products first-hand and partake in their professional bike fitting service.

The Coronavirus changed the way they sold bikes to customers, with the introduction of an appointment system, to control customer numbers. It proved such a success it has become a permanent service. This meant a space was required specifically for these sales appointments, so a bespoke space was created, which we were able to assist with.

Duraflor AXIS Oak Nature was chosen to replicate the oak effect flooring they have on the main shop floor, however as well as looking great, it also proved a more cost-effective solution.

Sigma Sports are very pleased with the result. They reported “It’s really effective and helps the room, which is full of tools and technical equipment (for bike sales), it feels nice and warm.”

AXIS has the added benefit of being a looselay Luxury Vinyl Tile, which makes it easier to install and with it’s 0.7mm wear layer, it can be installed in even the most demanding environments. The real benefit here however is the natural look, depth and warmth of Oak Nature and the convenience of creating a safe, hygienic, and easy to maintain consultation environment.

Momenta, Robust and Hexxtiles

Office with Hexxtile providing a bright and stylish walkway

We were delighted to help our client Zentura with this project. They were looking for an innovative style, but were also working to a tight budget and tight timescales. What they achieved was a very dynamic project that reflected perfectly the needs of Anglia Towing Equipment.

The combination of quiet focussed zones and flexible teamwork spaces maximised the potential of the 2,500 sq ft space. Duraflor Hexxtiles in Broadband, Graphite and Night Sky added energy to this workspace. While Momenta Dark Rustic Oak in the kitchen area gave a traditional feel, and worked perfectly with brick walled area, splash-back and cleaned lined dark kitchen units. Our Hexxtiles were used throughout the building to add a distinct character to the premises, and chairs were selected for meeting rooms that matched the colouring of the floor tiles to create a co-ordinated modern feel.

We also supplied our Robust Range in Anthracite. A barrier style tile this is an ideal choice for demanding, heavy traffic locations and has a strong rugged look. Robust both hides soiling effectively and provides a dramatic patterned visual appeal.


Cegedim Workspace with Blizzard Flooring

We were delighted to assist Paramount Interiors with their brief to create a collaborative, city centre working space for their client Cegedim Insurance Solutions.

The design of the new offices needed to incorporate the company’s brand throughout. This was achieved perfectly by using the colour scheme chosen for both the furnishings and flooring, as well as highlighting the company’s global presence through clever wall graphics.

Workshops established a need to incorporate spacious collaboration areas, enclosed meeting areas for privacy, and cleverly designed open meeting booths for team sessions. The flooring played a key part in visually zoning different areas, and the transitioning to the different types of spaces, as well as creating the right on-brand ambiance.

Our client choose our Blizzard Carpet Tile Range in 3 different shades – Westbound, Whirlwind and Due North. This popular design style meets the need to create interest in the floor, while not detracting from the furnishings it is supporting. A non-directional pattern laid random and brickbond, it allows you to create a very different and distinct look every time. Perfect for the look and feel the client wanted, as different meeting rooms representing key cities around the globe took on distinct looks, but always with an emphasis on the quality of the organisation’s brand.

Hexxtiles, Storm, Momenta and Progression

Hexxtile, Momenta, Progression Tiles zones and kitchen area

One of our most exciting projects, as every fine detail was considered in our client’s brief. Our Hexxtile feature tiles matched the hexagon splash-back tiles in the kitchen area and attractive ceiling features in the boardroom.

Our Momenta LVT using our White Sparkle design, gave the kitchen a modern, clean and hygienic look. Momenta Mercury LVT transitioned seamlessly with luxury carpet tiles to create attractive zones in breakout areas. In fact subtle tones and pops of colour blended perfectly throughout the entire building.

Our client choose Freedom Storm in Iron Ore, Flagstone and Charcoal – all working in harmony, but more importantly offering their client luxury and unquestionable durability, as well as enhanced cleaning properties. Plus, the Freedom Collection has our longest commercial wear guarantee due to its tight weave and quality antron® 6.6 yarn, making it perfect for both boardrooms and high traffic corridors.

Momenta Luxury Vinyl Tiles were used as a practical solution for ensuring the kitchen area could be easily maintained, hygiene standards met and to create a distinct feature a focal point within the office environment.

Axis Oak Nature


Axis Oak Nature proved to be the perfect solution for our client. The brief here was simple – transform our office flooring from a dull brown, soiled carpet to something that makes the office feel lighter and airier. Use a product that is easy to maintain and has a natural look about it.

Our client wanted  to bring even more light into an office that already benefitted from windows on all sides. It is a well known fact that lighter flooring gives the illusion of more space in any room, especially when paired with white walls and plenty of natural light. So there were added benefits to opting for Oak Nature.

Our London based banking client commented: “We’re glad we chose Duraflor; it looks great, is super-easy to keep clean – we love it”. They also appreciated the speed of delivery. Coming from UK stock meant availability just when they needed it. But, that is not the only benefit of AXIS, being a loosely Luxury Vinyl Tile means it is also faster to install. A quick installation and an instantly perfect look, plus given that it is heavy contract rated, it is going to maintain that great appearance for quite some time.

Storm, Pavement, Rainfall and Axis

Freedom Storm and Pavement in OEC Office

Our client working on this modern office brief from The Observatory of Economic Complexity (OEC), wanted to ensure that their client’s breakout area and office spaces were attractive looking, practical and ideally suited for working in such a progressive modern environment. They liked the plush but windswept effect of the Freedom Storm range and the practicality of an attractive looselay luxury vinyl tile.

They were also looking for a distinctive yet seamless transition from breakout areas, open office space and conference areas – with furniture, flooring and wall graphics all making a statement about their client’s brand.

Our client chose to use ranges from the Freedom Collection throughout the project. Taking advantage of how well each of the products work together, yet create very distinctive looks in both design and colour options. Using antron® 6.6 yarn gives the Freedom Collection added maintenance and environmental benefits. A low carbon footprint and with stains diffusing more slowly than with standard nylon, there is time to clean up a spill before it becomes ingrained. Added that to the Heavyweave™ technology employed in this range and it really isn’t surprising that the Freedom Collection also comes with a 20-year commercial wear guarantee. Giving OEC a truly practical and stunning flooring scheme.

In fact, we love the idea of combining Freedom Storm in Mineral and Boulder as well as using Freedom Rainfall and Pavement – the perfect combination of nature inspired and urban inspired designs together. Then using Axis LVT in a classic oak cinnamon design, to give a very different look and practical element to OEC’s stylish and modern rest area.